Apr 15, 2001
Updated: Aug 18, 2021
For mobile activations, the “Ford Tower of Power,” is truly impressive. Entech engineers worked with Xperience Communications for Ford Motor Vehicles on this customized project. The task: to create a display that would definitely set Ford apart; the tower is themed as an oil rig and rises 60 feet above the brand activation.
The structure displays and rotates a brand-new, fully-loaded 7,000 pound Ford truck for spectacular 360-degree views of the vehicle. The colossal Ford Tower demonstrates, once and for all, that Ford does “tower above the rest.”